About Us

Kasva is word from Finnish language and it means ‘‘grow’’ or ‘‘to grow’’. Growth is our services core and to grow it is essential being able to navigate in dynamic and quickly changing landscapes/environment, always ready to learn and never afraid to fail. I think the same core works in combat sports.

Kasva Digital is a combat sports-first digital marketing agency dedicated exclusively to Google Ads management. Our mission is simple: help businesses grow with data-driven advertising that delivers measurable results. We believe in clarity, performance, and building long-term partnerships with clients who want to scale their business through smart online advertising.

What We Do

We specialize in Google Ads campaigns—from search and display to YouTube advertising. Our approach is hands-on and analytical:

  • Setting up and optimizing campaigns tailored to your audience

  • Tracking conversions to ensure every euro spent drives real results

  • Continuously testing, refining, and scaling to maximize ROI

By focusing only on Google Ads, we bring deep expertise and precision, ensuring our clients don’t just advertise—they grow.

Who work with us?

Currently the main Google Ads work is being done by the founder Markus. All the other services (Other channels, Content creation etc.) that will be provided to clients, will be done by hand-chosen freelancers.

About the Founder

Hello, I am Markus Vitikainen, the founder of Kasva Digital. I have been a long time fan of combat sports like MMA, Boxing and BJJ. I am also myself a BJJ-hobbyist, which has fuelled me to focus only to help combat sports businesses to thrive and succeed.

I am a marketing professional with extensive experience in brand and digital marketing at Sanoma Media, one of the leading media companies in Finland. At Sanoma, I have worked with data-driven advertising solutions, campaign reporting, and insights across the Sanoma B2B advertising unit, gaining firsthand expertise in creating measurable marketing impact.

Over the years, I have specialized in Google Ads execution, running campaigns in my previous job at Yamaha Motor. With Kasva Digital, I will bring my first-hand knowledge directly to businesses in Latvia and beyond.

Hope to hear from you soon and chat about combat sports! :)

- MARKUS

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!